Development

Greenwood Hospitality offers a full array of hotel development services to its clients.

A strong relationship with the brands is critical to proactive and successful development. Our track record and relationships with the major hotel brand managers provide hotel developers with an important advocate in achieving a win-win outcome for all parties. We assist developers in selecting the appropriate brand or franchise for their project. Once selected, we help our clients negotiate optimal business terms with the brand managers including royalty fee structure, area of protection and length of contract.

Our development services also cover the following scope:

  • Market study and Pro-formas
  • Hotel layout and spatial programming
  • F&B concept, design and implementation
  • OS&E list development and purchasing
  • Pre-opening business plan including sales & marketing plan for pre-sell
  • Recruit and train hotel leadership team and hotel personnel
  • Coordinate implementation of all hotel systems such as PMS, POS, HR & accounting systems

indoor restaurant with leather chairs
the farnam outside front photo
baby grand piano in the hotel lobby

Development Partnerships

Various ownership partners in the Greenwood portfolio have engaged in their first hotel development projects including:

The Lund Company
Omaha, NE
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The Lund Company
Omaha, NE

"We are currently in design to convert about half of the building into an upper upscale hotel with multiple food & beverage outlets... and have retained Greenwood Hospitality as our management company. Their staff, skills and experience certainly position them in the top tier of hotel management companies. But, what set them apart for us is their level of personal commitment, their creativity and dedication to facilitating a great guest experience... we are honored to have them as members of our team."
 
Timothy A Mettenbrink 
Senior Strategic Advisor | The Lund Company 
The Landmark Project | Omaha, NE

The Meyers Group
El Paso, TX
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The Meyers Group
El Paso, TX

“We are fortunate to have Greenwood Hospitality join our team in restoring The Camino Real to its former glory. Their market insight, brand relations, food and beverage capabilities and experience have provided broad benefits to our development efforts. The Greenwood corporate team has been available at every turn of this significant undertaking.”

Richard Lamondin
Executive Vice President | The Meyers Group
Hotel Paso Del Norte | Autograph Collection | El Paso, TX

Iskalo Development
Amherst, NY
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Iskalo Development
Amherst, NY

"Tom's relationship with Marriott was instrumental in Reikart House being awarded a Tribute Collection franchise. Bill's expertise in food and beverage was invaluable in conceptualizing and executing the dining experience within the hotel. The Reikart House has been open for barely a month, but we can't say enough about Greenwood Hospitality's performance so far."

David Chiazza
Executive Vice President | Iskalo Development Corp.
Reikart House | Tribute Portfolio | Amherst, NY

Octagon Finance
Green Bay, WI
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Octagon Finance
Green Bay, WI

“I interviewed a number of high profile management companies during our search to identify an operator for the hotel. From the start, the Greenwood team checked all the boxes. During the development process Greenwood’s collaboration, experience and willingness to do whatever necessary was evident. Their services stretched from brand messaging, operational programming, OS&E development, staffing, restaurant concepting and a myriad of other functions. I would not hesitate in recommending Greenwood as a valued member for those seeking a hospitality management partner.”

JP Williamson
Octagon Financial
Hotel Northland | Autograph Collection | Green Bay, WI