08.11.10 Tom Conran was interviewed by Lodging Hospitality Magazine in a feature on the topic of distressed real estate and how opportunistic operators and investors like Greenwood are creating value in otherwise challenging circumstances. An excerpt from the article:
“The question for Greenwood was how to maintain and improve rate and occupancy, while lowering costs from the previous Ritz levels. The choice to become independent became easier with the affiliation to Marriott’s Autograph Collection. ‘We felt an alignment with the Autograph Collection afforded us an opportunity to establish a level of independence showcasing our unique property attributes while taking full advantage of the Marriott platform. And the Henry name mitigated the AIG effect.'”
Please click here for the full article.